Posts tagged with #email-marketing

With each passing year, major email providers (primarily Google, Yahoo, and Microsoft) tighten the rules for filtering incoming mail. In 2024–2026, sender authentication requirements became uncompromising: senders dispatching more than 5,000 emails per day to Gmail/Yahoo addresses are legally required to have correctly configured SPF and DKIM records, along with a strict DMARC policy.

Building a great email campaign is useless if your messages never reach the recipient's inbox. Modern email providers use highly sophisticated, machine-learning-driven spam filters to block suspicious emails before they are even seen. ## The Three Pillars of Authentication To ensure your emails are delivered, you must correctly configure three vital DNS records:

You have registered a beautiful new domain (e.g., `get-supermail.live`), configured SPF, DKIM, and DMARC records strictly by the book, and are now ready to shoot out your first batch of 5,000 cold emails to potential B2B clients.